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Joanne Lyu, PhD

Title(s)Postdoctoral Scholar, Cardiovascular Research Inst
SchoolSchool of Medicine
Address530 Parnassus Ave
San Francisco CA 94143
Phone--
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    Collapse Biography 
    Collapse Education and Training
    The Chinese University of Hong Kong, Hong KongPh.DSchool of Journalism and Communication
    Fudan University, ChinaBASchool of Journalism
    Collapse Awards and Honors
    International Communication Association (ICA)2012Top Student Paper in Public Relations Division
    The Chinese University of Hong KongPostgraduate Scholarship

    Collapse Overview 
    Collapse Overview
    Joanne Lyu, PhD, received her PhD in Communication from The Chinese University of Hong Kong. Prior to joining CTCRE, she was an Assistant Professor at a Hong Kong university. During her doctoral study, Joanne won a Top Student Paper award in the Public Relations (PR) Division at the 2012 annual conference of International Communication Association (ICA). In 2017, as a principal investigator, she was awarded a Hong Kong government research grant.

    Joanne is very interested in studying the PR and marketing strategies used by the tobacco industry, and exploring the social, relational, and individual factors influencing smoking behavior and smoking cessation. She is also eager to branch out into other research areas in tobacco education and control during her fellowship at CTCRE.

    Collapse Bibliographic 
    Collapse Publications
    Publications listed below are automatically derived from MEDLINE/PubMed and other sources, which might result in incorrect or missing publications. Researchers can login to make corrections and additions, or contact us for help. to make corrections and additions.
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    Altmetrics Details PMC Citations indicate the number of times the publication was cited by articles in PubMed Central, and the Altmetric score represents citations in news articles and social media. (Note that publications are often cited in additional ways that are not shown here.) Fields are based on how the National Library of Medicine (NLM) classifies the publication's journal and might not represent the specific topic of the publication. Translation tags are based on the publication type and the MeSH terms NLM assigns to the publication. Some publications (especially newer ones and publications not in PubMed) might not yet be assigned Field or Translation tags.) Click a Field or Translation tag to filter the publications.
    1. What the Public Say about E-cigarettes on Chinese Social Media: Combining Text-mining Analysis and Correspondence Analysis. Journal of Medical Internet Research. 2020. Wang D, Lyu JC, Zhao X.
    2. Has the Internet Won the Hearts of Chinese College Students? A Comparative and Communication Medium Dependency Approach. China Media Research. 2019; 2(15):91-101. Lyu, J.C.
    3. In B. Heath (Ed.), the International Encyclopedia of Strategic Communication. Can corporations save the world and save themselves, too? Increasing the Excellence of Corporate Social Responsibility Communication. 2018. Lyu, J.C., and Huang, Y.H.
    4. In A. M. George, & K. Kwansah-Aidoo (Eds.), Culture and Crisis Communication: Transboundary Cases from Nonwestern Perspectives. One Crisis, Two Responses: A Transboundary Analysis of the Melamine-Tainted Milk Powder Crisis in China and Taiwan. 2017; 99-118. Huang, Y.H, and Lyu, J.C.
    5. Chinese Journal of Journalism and Communication (In Chinese). Retrospect and Prospect of Excellence Study in Public Relations Scholarship. 2017; 5(39):129-154. Huang, Y.H., and Lyu, J.C.
    6. How Prior Corporate Social Responsibility (CSR) Record Influence the Effectiveness of One Single CSR initiative: Mediating Role of Motive Attribution. Asia Pacific Public Relations Journal. 2017; (18):55-72. Lyu, J.C.
    7. In X. Chen (Ed.), The Imagination of Public Relations (In Chinese). A Review of Excellence Theory in Public Relations Scholarship. 2017. Huang, Y.H., and Lyu, J.C.
    8. In A. Schwarz, M. W. Seeger, & C. Auer (Eds.), The Handbook of International Crisis Communication Research. Crisis communication Research in the Chinese Mainland. 2016; 269-282. Huang, Y.H, Wu, F., Cheng, A.Y., and Lyu, J.C.
    9. In K. Sriramesh, A. Zerfass, & J. N. Kim (Eds.), Current Trends and Emerging Topics in Public Relations and Communication Management. The Influence of Excellence: A Citation Analysis of Excellence Study in Public Relations Scholarship, 1992-2011. 2013; 349-374. Huang, Y.H., and Lyu, J.C.
    10. Exploring the Status of Chinese Communication Academia. Communication & Society (In Chinese). 2013; (23):31-80. So, C.Y, Wang, H., Sung, N., Lyu, J.C. et al.
    11. A Comparative Study of Crisis Communication Strategies between Mainland China and Taiwan: The Melamine-tainted Milk Powder Crisis in the Chinese context. Public Relations Review. 2012; 5(38):779-791. Lyu, J.C .
    12. How Young Chinese Depend on the Media During Public Health Crises ? A Comparative Perspective. Public Relations Review. 2012; 5(35):799-806. Lyu, J.C.